Differentiation: The Best Brainstorming Technique in the World
This idea-generating method originated with Alex Osborn, but was simplified by Michael Michalko (author of Thinkertoys – which you should...
Some Ideas for Differentiation in Your Industry Type
Some people will tell you that differentiation is only for rapidly growing sectors. That’s not true. The fact is, you can bring a new...
Meaningful Differentiation
Many people want to create something new, but don’t know how to come up with and develop differentiators that their market will embrace....
